The State of Agentic CX

See how today's top AI shopping agents actually perform across eleven verticals.

The 2026 Field Study

The State of Agentic CX

A real-world stress test of leading AI shopping & CX agents
  • The six-rung maturity model, from answering to remembering
  • An eight-dimension scorecard applied to live deployments
  • Where the field wins, where it breaks, and what good looks like

What You'll Get:

  • A transparent evaluation framework
    Eight dimensions and a six-rung maturity model, from answering to remembering.
  • Results that cut through the noise
    No vendor claims. Just stress-tested behaviour from live brand deployments.
  • The standard your category will be held to
    Where the field wins, where it breaks, and what good looks like.

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